Bill Dunnigan, the greatest press agent in America, brings the body of Olga Treskovna home to Coal Town, a small mining town, for burial. Olga would have been a great American actress – except that her selfless dedication played a part in killing her untimely as she finished making her first film. The story flashes back to Bill and Olga’s love story – but with Olga’s death, Bill – desperate to call attention to the film, engages in a publicity stunt that has very unforeseen consequences.